Hardie Hose — Strength, Service, and Reliability
Hardie Hose had built a reputation for quality hoses and fittings, but their marketing wasn’t showing it. They needed a film that could live on their website and instantly explain what they do, who they serve, and why customers trust them. With no previous video content, our challenge was to create something professional, straightforward, and trust-building—while also giving a glimpse of the people and service behind the products.
What we did
Strategy & Plan
• Defined the dual goal: showcase products and build trust in service
• Outlined a shoot that balanced process, product range, and people
• Scripted light guidance to keep the tone professional and clear
• Outlined a shoot that balanced process, product range, and people
• Scripted light guidance to keep the tone professional and clear
Production
• Filmed operations, customer support, and product handling
• Covered both industrial process and people-focused service moments
• Edited a full Hero film and a tighter 1-minute cutdown
• Straightforward, industrial tone with a clean professional finish
• Covered both industrial process and people-focused service moments
• Edited a full Hero film and a tighter 1-minute cutdown
• Straightforward, industrial tone with a clean professional finish
Deliverables
• 1 Hero video for website and presentations
• 1 condensed 1-minute video for social and quick pitch use
• 1 condensed 1-minute video for social and quick pitch use
The videos surpassed my expectations. The scripting is brilliant and encompasses all assets and brand work that has been done to date. The presentation seemed quite natural and doesn’t feel contrived – particularly when compared with what is currently on television.
John Doe
Designer
